For this episode of TYP, I sat down (cyber-sat) with gym owners, Russell Jarrett and Brad Cunningham and the three of us waxed lyrical (whatever that means) about thriving, surviving, adapting and dying in the fitness industry. We spoke about the ongoing evolution and changing landscape of fitness in Australia (and beyond), what people want, need and expect from their fitness-health professional, what makes some professionals stand out in an (expanding) ocean of competitors, how gyms have become some peoples’ ‘third place’, the ever-expanding range of getting-in-shape options, some of the more ridiculous fitness offerings, Brad’s compassionate approach to coaching vs. my…. er, not-so-compassionate approach and lots more. Enjoy.